Wonsulting US Newsletter #1: Make your LinkedIn a scroll-stopper with these three tips

WONSULTING’S WEEKLY NEWSLETTER

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Can you be yourself on LinkedIn and still impress recruiters?

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Yes! And by the end of this newsletter, you’ll know how to blend your personality and professional interests into a strawberry mango smoothie of LinkedIn goodness! 🥭🥤🍓

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We’re also mixing in:

✅ How Catherine negotiated a +10% base salary and signing bonus

✅ A word from our co-founder, Jerry Lee

✅ Industry Insights: Non-Profit Edition

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Now, do you remember the last time you stopped scrolling because a LinkedIn profile stood out to you? 

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It was probably someone who effectively blended their professionalism with a touch of personality. 

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So try these three tips to do the same.

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Make Your Best Headline

Your headline doesn't have to be a dry, job-specific title. 

Use it as your attention-grabbing billboard! 

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For example you might try "Marketing Specialist | Passionate About Digital Strategy and Wildlife Photography."

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This shows what you do and what you love - making you more relatable. Just consider leaving out your backyard wrestling operation. 

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Feature Your Passions

Do you have a side hustle or hobby you're proud of? 

Maybe you have a YouTube channel, 

or you bake the best cupcakes 🧁

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Don't be shy! Sprinkle this authenticity throughout your profile. Link your YouTube channel in the featured section and mention your baking skills in your 'About Me' - it not only humanizes you, but it also creates memorable talking points.

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Sharing is Important

Finally, the content you share should reflect your authenticity, passions, and interests. Don't limit yourself to industry articles. 

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And be sure to share updates that give a glimpse into your life or thoughts. 

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This does two things:

1. It engages your network
2. It showcases your personality and makes you relatable

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Now edit your LinkedIn into a curated, personal, relatable professional profile 😎

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WEEKLY HIGHLIGHTS

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How did Catherine land her dream job with a +10% base salary AND land a signing bonus??

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You guessed it: Actual magic.

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But mainly it was a combination of hard work and help from us here at Wonsulting.

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She applied to 73 positions after we helped her revamp her resume and cover letter, and she interviewed for 4 positions at “2 DREAM leading CPG companies.” 

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She was even offered a job and used our strategies to negotiate that +10% base salary!

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Now she’s a senior brand associate at General Mills 😎

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So if you’re struggling to get hired, let us help!

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We have a proven track record of successful clients, and with our Land the Job and Ultimate Services Bundles, we’ll give you continued support until you get hired! 

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LEARN MORE 

LIFE AT WONSULTING

A THERAPEUTIC LESSON FROM JERRY

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Wonsulting’s Co-Founder, Jerry, has monthly therapy sessions where he gets fresh perspectives on managing stress and work-life balance.

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It’s like a monthly recalibration for his mind. 

And here’s something useful he learned recently:

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One key insight is that anxiety happens when you’re worried about the future. At work, these worries can accumulate over time, leading to burnout.

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What's the remedy? 

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Together, Jerry and his therapist laid out all his daily tasks and categorized them into big, medium, or small stressors.

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Then they brainstormed how to lighten the load, either by delegating or modifying the tasks. For smaller, less significant worries, they considered ways to minimize or altogether eliminate them.

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They also made a list of activities that alleviate stress.

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For Jerry, it's spending time with a friend, whereas his therapist finds solace in her garden. 

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The key is to identify what works for you and ensure you engage in at least one of those activities every day.

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INDUSTRY INSIGHTS

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We’re expanding our weekly newsletters to include some industry insights! 

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This week we’re talking about non-profits. So if you’re interested in pivoting into the space, consider these advantages and disadvantages when making your move.

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Disadvantages:

• Measuring success can be challenging.
• Antiquated tech and bureaucracy can hinder productivity.
• High burnout rate due to intensive mission-focused work.
• High stakes, as outcomes directly affect lives.
• Constant fundraising can overshadow internal issues.

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Advantages:

• Teams consist of passionate, goal-oriented individuals.
• Broad growth opportunities with exposure to varied projects.
• Fast skill diversification due to multitasking.
• More access to top management due to flatter structures.
• Your work can make a significant impact.
• Business skills are highly valued; transition from for-profit to nonprofit is increasingly common.

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And if you’re interested in finding a role, check out these sites!

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Top non profit job boards:

• https://nationalnonprofits.org/
• https://www.idealist.org/en
• https://careers.councilofnonprofits.org/
• https://jobs.philanthropy.com/
• https://execsearches.com/nonprofit-jobs

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Need more help? Our 1:1 services could be a good fit for you! With 90% of our clients land interviews within 3 months and 70% land offers in 6 months, it’s only a matter of time until you land that job you’ve always dreamed of.

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If you need help in making that decision, sign-up to speak to our team. We’ll help you turn from an underdog into a winner.